Globally, L & T Metro Rail Hyderabad is the largest
urban rapid mass transit system coming up under PPP project mode. It will give
commuters all the benefits of a quality transit system: fast, secure,
non-polluting, seamless commuting in multiple modes, which makes commuting
comfortable and easier.
For brands looking for unique
advertising opportunities, metro rail is coming up with a novel method of
advertising businesses: train wraps accruing multiple benefits.
What is a train wrap?
Train wraps are a futuristic method of placing ads on rail
coaches to advertise businesses. The upcoming L & T Metro Rail Hyderabad is
operationalising this method, when the trains start plying.
Benefits of train
wraps
Reach all commuters
People across age groups, gender, and vocations and
backgrounds would be commuting in metro trains. Therefore, it will be easy for
businesses to attract to the train wrap ads, and engage the attention of such a
large audience. And, the ad is exclusively about your business.
Cannot be closed
Train wraps are open all the time. Unlike radio and
television ads, train wraps cannot be turned off. They are unlikely to miss the
attention of commuters whenever and wherever the trains are around or moving
because of their sheer size. They may be, therefore, termed as moving
billboards.
Further, train wraps are likely to be on the scene much
longer than radio or television ads.
Positive impact
A properly designed train wrap is likely to help showcase
your brand by capturing the attention of
commuters and is likely to create a positive impression on your brand.
Metro rail will, therefore, be a powerful platform to
advertise your business and reach a large group of potential customers, and to
make a case in favour of your business to consider.
If interested, contact authorities, and get a chance to
advertise your business and reach a large number of potential customers.
This information is brought to you by,
Niz
– Mascot of Hyderabad Metro Rail
Niz
– Mascot of Hyderabad Metro Rail